Exquisite rural tourism routes across China unveiled

The Ministry of Culture and Tourism of China has recently unveiled 82 exquisite rural tourism routes across China under the theme “Creating Beauty, Embracing Rural Life.” These routes are carefully curated to enrich the supply of high-quality cultural and tourism experiences during the summer season, inviting visitors to explore ancient architecture, discover historical relics, delve into cultural roots, and savor local traditions.

Rural architecture, weathered by the passage of time, stands as a testament to the charm of rural landscapes and the continuity of historical legacies. These structures, imbued with the cultural codes of Chinese civilization, embody the wisdom and aesthetic pursuits of the Chinese nation. The newly launched routes encompass detailed itineraries, highlights of each route, recommendations for nearby attractions, distinctive local cuisine, and creative products. They showcase a diverse array of dwellings, ancient engineering marvels, and majestic temples and halls, including highlights like the Li Family Courtyard in Yuncheng’s Yanjing Village, the Taoping Qiang Village in Aba, Fujian’s Anping Bridge, Heze’s Yongfeng Pagoda, Tongcheng Confucian Temple in Anhui, and Juye Confucian Temple in Shandong.

According to reports, the thematic series “Creating Beauty, Embracing Rural Life” has been prominently featured on the homepage of the Ministry of Culture and Tourism’s official website. The ministry plans to bolster publicity through various media channels and market platforms, providing a comprehensive portrayal of architectural beauty and the artistry of ancient constructions, thereby enriching the cultural lives of the populace. This promotion phase will also encompass activities such as a photography contest titled “My Most Beautiful Ancient Architecture,” thematic events under the banner of “Creating Beauty, Embracing Rural Life,” and short video competitions titled “Reborn as a Player in Ancient Architecture.” Leveraging online travel agency platforms, the initiative will showcase a wide range of rural products and experiences, promoting premium rural tourism products, routes, and destinations, all aimed at crafting a memorable summer of “Embracing Rural Life.”

The initiative not only highlights the aesthetic allure of rural settings but also encourages visitors to engage deeply with the historical narratives woven into each architectural gem. By exploring these routes, travelers can witness firsthand the architectural brilliance that has withstood centuries, each structure whispering stories of resilience and cultural continuity. Whether it’s wandering through the serene courtyards of ancient estates or marveling at the engineering feats of olden days, these experiences promise to captivate the imagination and foster a profound appreciation for China’s rich cultural tapestry.

Moreover, the campaign seeks to ignite a sense of adventure and discovery among tourists, inviting them to not just observe but to immerse themselves fully in the essence of rural life. It aims to transcend the ordinary tourist experience, offering encounters with traditions that have shaped communities over generations. From sampling authentic local delicacies to participating in cultural workshops, each aspect of the journey is designed to forge connections and create lasting memories.

The cultural and tourism ministry’s proactive approach underscores its commitment to sustainable tourism development, where preservation of cultural heritage goes hand in hand with promoting local economies. By showcasing these hidden gems, the initiative supports rural communities in preserving their cultural identities while opening new avenues for economic growth through tourism. It fosters a symbiotic relationship wherein travelers gain enriching experiences, and local residents benefit from increased opportunities for livelihood and community development.

As these meticulously curated routes unfold, they invite travelers on a transformative journey through time and tradition. Each stop along the way offers a glimpse into the ingenuity of ancient craftsmen and the resilience of communities that have nurtured these architectural marvels. It’s an invitation to explore beyond the beaten path, to discover the soul of rural China through its architectural heritage and vibrant cultural traditions.

In essence, “Creating Beauty, Embracing Rural Life” isn’t just about visiting places; it’s about connecting with history, appreciating craftsmanship, and celebrating the enduring spirit of rural communities. It beckons travelers to embark on a voyage of discovery where every step reveals a new facet of China’s cultural mosaic. Whether you’re drawn to the tranquil courtyards of historic estates or the grandeur of ancient temples, these routes promise an enriching experience that resonates long after the journey ends.

In conclusion, the 82 meticulously curated rural tourism routes represent a tapestry of stories waiting to be told, inviting travelers to unravel the mysteries of China’s cultural heritage while forging memories that transcend time. It’s an opportunity to wander through landscapes steeped in history, to savor the flavors of local cuisines, and to connect with communities whose warmth and hospitality define the essence of rural life. With each route offering a unique narrative, “Creating Beauty, Embracing Rural Life” promises an unforgettable odyssey through the heartlands of China’s cultural legacy.

Homestay service burgeons at Dazhai Village in Guilin

Homestay service burgeons at Dazhai Village in Guilin

Pan Fenglan (Central) engages in conversation with German tourists at her homestay in Dazhai Village, located in Longsheng County, Guangxi Zhuang Autonomous Region, southern China, on June 26, 2024.

Dazhai Village, nestled amidst the picturesque Longji Rice Terraces, boasts verdant landscapes, towering mountains, and a variety of charming homestays.

Recognized as one of the Best Tourism Villages of 2022 by the World Tourism Organization (UNWTO) for its stunning agricultural vistas, the village also prides itself on its thriving homestay industry. This sector annually brings in over 500,000 yuan (approximately 68,854 U.S. dollars) to more than 60 percent of local households.

Homestay service burgeons at Dazhai Village in Guilin002

The flourishing homestay business in Dazhai Village originated from small-scale household catering and recreational services that began to flourish two decades ago when the village was first accessible by highway.

Beyond providing employment opportunities for locals, the homestay industry has catalyzed the growth of tourism-related enterprises in the surrounding areas.

Number of ports eligible for China’s 144-hour visa-free transit policy increased to 37

The National Immigration Administration announced recently that the number of ports eligible for China’s 144-hour visa-free transit policy has increased to 37. Effective immediately, the policy will be implemented at Zhengzhou International Airport in Henan Province, allowing visitors to stay in the entire administrative region of Henan Province. In Yunnan Province, the scope of the policy has expanded beyond Kunming to include nine prefectures/cities: Kunming, Lijiang, Yuxi, Pu’er, Chuxiong, Dali, Xishuangbanna, Honghe, and Wenshan.
144-hour visa-free transit policy increased
Three additional ports have been added to the 144-hour visa-free transit list: Zhengzhou Xinzheng International Airport, Lijiang San Yi International Airport, and Mohan Railway Port. With this announcement, the policy now applies at 37 ports nationwide, including those in Beijing, Tianjin, Shijiazhuang and Qinhuangdao in Hebei, Shenyang and Dalian in Liaoning, Shanghai, Nanjing and Lianyungang in Jiangsu, Hangzhou, Ningbo, Wenzhou, and Zhoushan in Zhejiang, Zhengzhou in Henan, Guangzhou, Shenzhen, and Jieyang in Guangdong, Qingdao in Shandong, Chongqing, Chengdu in Sichuan, Xi’an in Shaanxi, Xiamen in Fujian, Wuhan in Hubei, and Kunming, Lijiang, and Xishuangbanna in Yunnan.

Citizens from 54 countries, including the United States, Canada, and the United Kingdom, holding valid international travel documents and confirmed onward tickets for departure within 144 hours, can transit through these designated ports without a visa and stay in the designated areas for up to 144 hours. During their stay, they may engage in short-term activities such as tourism, business, visits, and family visits, subject to bilateral visa waiver agreements or unilateral visa-free policies between these countries and China.

144-hour visa-free transit policy increased

China’s visa-free policy makes it easier for Australians and New Zealanders travel to China

New Zealand and Australian citizens will find it easier to explore the wonders of China thanks to a recent development that has significantly simplified travel requirements.

During his just-concluded visits to New Zealand and Australia, Chinese Premier Li Qiang announced that China will include these two Oceanian nations in its list of unilateral visa-free countries. This means that New Zealand and Australian passport holders will be able t>o enter China without a visa for business, tourism, visiting relatives and friends, and transit, for up to 15 days.

The effect of this decision was immediate. Just half an hour after the announcement, the number of people in Australia searching for China-related keywords on the international tourism platform Trip.com surged by over 80 percent compared to the previous day.

Visas have long been considered a pain point for travel due to their often-complex procedures and added costs. Removing the barrier is a welcome change for the travel industry, said Anthony Spark, director of South Australia-based travel agency Spark Travel.

Echoing Spark, other tourism experts and industry representatives enthusiastically embrace the simplified travel requirements, saying it will enhance tourism and people-to-people exchanges.

David Su, a long-time tourism practitioner living in New Zealand, believes the decision will facilitate travel, while also creating a new growth opportunity for outbound tourism from New Zealand, making it easier for New Zealanders to enter China or transit through.

New Zealand anticipates a tourism boost to China from October this year, Li Ruiqin, managing director of China Travel Service in New Zealand, said.

New Zealand’s leading tourism companies and agencies have been exploring the Chinese market since early this year, Li said.

“They are stunned by delicious and diversified Chinese food, the efficiency of high-speed trains and the boom of electric cars in the cities during their trip to China,” he said.

For Australians, there is no doubt that the decision will encourage them to consider China for their next trip, Spark said.

“China is a very accessible country for Australians with many great tour packages, including cruise and land options, available to book. I would also expect people with extended family or friends in China to now look favorably towards China for their next holiday,” he said.

During Premier Li’s meeting with Australian Prime Minister Anthony Albanese on Monday, the two sides agreed to provide each other with reciprocal access to multi-entry visas of up to three to five years’ duration for tourism, business and visiting family members.

Songshan Huang, a professor of tourism at Edith Cowan University in Western Australia, said: “Accordingly, we will also expect a higher volume of reversed tourist flow from China to Australia.”

The latest visa policy is a sincere gesture that China would like to further its people-to-people exchanges with other countries, Huang said.

Bilateral tourism exchanges are all about “getting to know each other and forging personal relationships, which then lead to securing further connections such as business and cultural exchanges. Friendly encounters are where it all begins and where the benefits abound,” said professor Chris Ryan from the School of Management and Marketing Operations at the University of Waikato in New Zealand.

The 14 countries that have visa-free travel arrangements with China.

The 14 countries that have visa-free travel arrangements with China.

Great News:More flights between the U.S. and China are about to fly!

flights between the U.S. and China

The Civil Aviation Administration of China (CAAC) announced at its regular press conference Thursday, February 29, Beijing Time that starting from March 31st, airlines from both China and the United States can operate a total of 100 regular passenger flights per week.

It was pointed out at the meeting that since the Spring Festival travel season, the resumption of international regular passenger flights in China has been steadily progressing. From February 12th to 18th, both Chinese and foreign airlines operated 5,389 international regular passenger flights (each round trip counted as 1 flight), which has resumed to 70.7% of the pre-pandemic level.

According to the Civil Aviation Administration of China, currently, international regular passenger flights serve 64 countries, of which 48 are countries participating in the Belt and Road Initiative, accounting for 75%. Flights to 22 countries including Singapore, Australia, the United Arab Emirates, the United Kingdom, Italy, New Zealand, and Turkey have exceeded pre-pandemic levels, and five new countries, Kuwait, Luxembourg, Tanzania, Serbia, and Papua New Guinea, have been added to the list of countries with air traffic.

Regarding flights between China and the United States, starting from March 31st, airlines from both China and the United States can operate a total of 100 regular passenger flights per week.

The press conference stated that the Civil Aviation Administration will continue to increase resource allocation, further optimize approval procedures, support both Chinese and foreign airlines in timely increasing capacity according to market demand, continue to ensure and monitor the operation of international routes and flights of airlines, steadily promote the recovery of international flights, and better meet the needs of travel and business personnel.

The news was also proved by Mr. Nicholas Burns, the U.S. ambassador in China on his X post on Wednesday, February 28, EST.More flights between the U.S. and China are about to fly

Captivating Guilin: An Autumn Escape to the Li River

Welcome to Guilin, a place often described as a landscape painter’s dream come true. Nestled in the heart of southern China, Guilin is a land of timeless beauty and natural wonders. In this article, we invite you to embark on an autumn journey to explore the captivating landscapes along the Li River.

Autumn’s Palette: Guilin’s Natural Splendor

Guilin is renowned for its stunning scenery, but there’s something truly magical about visiting in the autumn. As the leaves change color and the air becomes crisp, the region’s landscapes take on a whole new level of enchantment. The rolling hills and limestone karst formations are draped in shades of gold and crimson, creating a picturesque paradise for travelers.

The Li River: A Cruise through Paradise

A visit to Guilin would be incomplete without a Li River cruise. Surrounded by towering peaks and tranquil waters, this river journey is a mesmerizing experience. Autumn offers the perfect conditions for a cruise – clear skies and cooler temperatures. As you drift along the Li River, you’ll be captivated by the ever-changing views, which inspired countless Chinese poets and painters throughout history.

Yulong River: A Serene Escape

While the Li River is the star of the show, the Yulong River offers a quieter and more intimate experience. Rent a bamboo raft and let the gentle current carry you through the serene countryside. Surrounded by lush bamboo groves and picturesque villages, you’ll feel like you’ve stepped into a traditional Chinese painting.

Autumn Adventures: Explore Guilin’s Countryside

Guilin’s countryside is a playground for nature enthusiasts. Autumn is the ideal time for hiking and cycling along the many scenic trails. Explore the picturesque rice terraces of Longsheng, where the golden fields stretch as far as the eye can see. Or venture into the rural villages and meet the friendly locals who call this region home.

Guilin’s Culinary Delights: Savor the Flavors of Autumn

No visit to Guilin is complete without tasting the local cuisine. The region is known for its unique dishes, and autumn brings its own seasonal specialties. Try the savory rice noodles, the famous Guilin rice dumplings, or enjoy a bowl of steaming hotpot in the cool autumn evenings.

Plan Your Autumn Escape to Guilin

Autumn in Guilin is a sensory delight, a season when the landscapes come alive with color and vibrancy. It’s the perfect time to explore the region’s natural beauty, culture, and culinary traditions. A private tour in Guilin allows you to customize your experience, ensuring you see and do exactly what you desire.

To begin your autumn adventure in Guilin, contact us today to plan your private tour, and get ready to be enchanted by this timeless and captivating destination.

Stay tuned for more exciting travel insights and inspirations in our series of blog posts throughout November and December, highlighting China’s diverse and captivating destinations. Happy travels!

Zhongyuan Festival

This festival originates from the early “the Mid-July” harvest autumn to worship ancestors, the birth of “the Mid-July” can be traced back to the ancient ancestor worship and harvest festival. In ancient times, people often placed their blessings on the gods for the harvest of farming. Worship ancestors in spring, summer, autumn and winter, but the “taste of autumn” in early autumn is very important. Autumn is the harvest season, and people hold sacrificial ceremonies to the spirits of their ancestors, offering the season’s good products to the gods first, and then tasting the fruits of these labors and praying for a good harvest in the coming year.

Traditional Fermented Bean Curd

Fermented bean curd, is a traditional Chinese folk delicacy, which also exists in Southeast Asia. Bean curd is usually divided into three categories: green, red and white.

White bean curd is represented by Guilin bean curd. Guilin bean curd has a long history and is well known, as far back as the Song Dynasty. It is one of the three treasures of Guilin. Guilin fermented bean curd has a set of processes from grinding, filtering to shaping, pressing dry, mildew, and material selection is also very careful. The fermented bean curd is small, fine and soft in texture, orange transparent on the surface, delicious and fragrant, rich in nutrition, improve appetite, help digestion, is commonly used food, but also cooking seasoning. In May 1937, in the National handicraft products Exhibition held in Shanghai, Guilin curd was highly praised, and thus sold well at home and abroad. In 1983, it was rated as the national high quality food.

The raw material of fermented bean curd is the “white blank” of dried bean curd. White billets were inoculated with the right kind of mold, cultured under the right conditions, and soon white hairs grew on them — and the mold multiplied. These white hairs may look scary, but there’s no need to worry about them, because they don’t do any harm. All they do is break down the proteins in the white body and produce amino acids and some B vitamins. To the long hair of the white billet rubbing hair treatment, and finally salt, become curd.

The most famous wind and rain bridge in Sanjiang, Guangxi

Wind and Rain Bridge, also known as Flower Bridge and Blessing Bridge, is a distinctive bridge type mainly popular in Hunan province, Guizhou Province, Guangxi province, and other places. The whole body is covered with rain Bridges, mainly composed of Bridges, towers, pavilions, etc. The guardrail, chairs, and roof of the bridge are covered with tiles.

Due to its unique architectural type and strong cultural connotation, the Wind and Rain Bridge is called one of the world’s top ten unimaginable road Bridges, as it provides easy shelter from the rain.

Standing beside the river, the bridge combines the concrete moon-shaped single bridge with the characteristics of the Dong ethnic group. There are seven bridge pavilions in total.

This time, I followed the theme of “March 3 Guangxi Vacation Tourism” to walk into The Dong Autonomous County of Sanjiang, Guangxi, where I felt the learning atmosphere of the dong people, especially the Wind and Rain Bridge of Sanjiang river helped me to leave a deep impression.

The concrete architectural decoration material of the wind and Rain Bridge is centered on Chinese fir trees. During the construction, the architectural designer did not use nails completely. There are countless holes in the tree column, and the structure is slanted through with mortise and tenon joints.

In the eyes of tourists, the wind and rain Bridges of Sanjiang Dong Autonomous County in Guangxi province are numerous and varied, producing unique landscape gardens. “Wind and Rain Bridges of Sanjiang River” is the most magnificent, though not the most time-honored.

Standing on the “Wind and Rain Bridge of Sanjiang river”, you can have a panoramic view of Sanjiang County and feel the unique style of Dong Autonomous Region. With the development of tourism in Guangxi, Sanjiang has become a popular tourist destination for more and more people, and tourists from all over the world come here one after another. Every time to “three rivers wind bridge”, foreign tourists will be surprised by this elegant and generous traditional road bridge, have not thought of the “world’s first” wooden bridge? It is really hard to imagine, and I admire the great intelligence of the people.

Shaxi is located in the southwest of Jianchuan, Yunnan Province, China, between Dali Scenic Spot and Lijiang Ancient City. As an important post station of the ancient Tea horse Road, Shaxi was once flourishing, but with the fading of the role of the ancient Tea horse Road, it was abandoned by civilized society.

Shaxi, an ancient town, has gone through a process of development, expansion, glory, and decline, leaving only silent stone Bridges, ancient roads, and ancient streets quietly telling its past. Compared with other ancient towns, there are few tourists in Shaxi. There are also many local people living in the town. There are many characteristic art shops, small bars, and b&BS along the streets of the town, and the names of each shop are full of a romantic atmosphere.

Shaxi is quite peaceful in the twilight, with a full moon hanging on the ridge of the ancient stage as if you can hear the sound of the stars flowing.

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